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#Free download launch jeff walker pdf how to
By the end of this module you’ll know which type of launch to use when, and how to plan and execute them.Ģ Internal Launch Strategies Ĥ Internal Launch Case Studies These are the two primary types of launches that you will want to perfect before moving on. This module goes more in-depth with Internal Launches and Seed Launches. The Open Cart phase is when you finally start taking orders! By the end of this module, you’ll know exactly what you need at every step of the way, from your Open Cart email sequence to how to script your sales video.ġ0 Post-Launch Email Sequence The thing to remember is that he was truly struggling when he first joined PLF.ġ0 Creating Other Types of Prelaunch Content ġ1 Building Your Launch List ġ4 Building your list during launch Please don’t be intimidated by the quality of this launch – it was NOT Will’s first launch. Will Hamilton: This is a walkthrough of an excellent launch by Will Hamilton that did over six figures in sales in a niche market – and these Prelaunch videos are a fantastic example of how to do it right.
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#Free download launch jeff walker pdf plus
She’s in my Platinum Plus mastermind group, and she’s had incredible success, but she came into Product Launch Formula as a COMPLETE newbie with no list and almost no technical skills. Susan Garrett: This is a walkthrough of a super-successful launch by Susan Garrett for one of her dog agility products. Nicholas Wilton: Here I walk you step-by-step through the PLC transcripts for Nicholas Wilton’s Launch for his Art2Life course and break it all down for you into the critical components. By the end of this module, you’ll know how create each of these pieces of content, how to get people onto your launch list, and what to mail during your Prelaunch.ģ Prelaunch Content 1: The Opportunity Ĥ Prelaunch Content 2: The Transformation ĥ Prelaunch Content 3: The Ownership Experience Ħ scripting Your Prelaunch Content ħ Prelaunch Content Walkthroughs Your Prelaunch Content (“PLC”), when done right, helps your potential buyers understand the Opportunity, the Transformation, and the Ownership Experience promised by your product. By the end of this module, you’ll know how to identify what your market wants, craft and refine your offer, and build serious buzz leading into a launch.Ĥ Identify & Test Your Offer Ĩ Pre-Prelaunch Case Studies Combined with the Prelaunch, this step is the bread and butter of Product Launch Formula. This is an important step that will help you lay the groundwork for your launch. By the end of this module, you’ll know how to identify your niche, avatar, assets and goals, plus how to build and warm your list. This module covers setting yourself up for success by creating a strong plan and a clear roadmap to follow for your first launch. By the end of this module, you’ll understand the 5 core types of launches (and when to use them), the Sideways Sales Letter, as well as how to use sequences, stories, positioning, and mental triggers to create a great launch.Ģ Intro to Product Launch Formula This is about some of the core elements that make Product Launch Formula so powerful. Most of the content exists in video, audio and text format (transcripts), so you can consume it in your preferred format.
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Product Launch Formula is one of those courses well worth going through at least once a year, especially as part of an annual planning phase.
#Free download launch jeff walker pdf free
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